What Does Today's CMO Really Do?

podcast-100-what-does-todays-cmo-really-do-d2l

[[p]]In this episode - our 100th! - host&nbsp;[[a href="https://willfrancis.com/" rel="noopener" target="_blank"]]Will Francis&#8288;&#8288;&#8288;[[/a]]&#8288; chats with&nbsp;[[a href="https://www.linkedin.com/in/terry-payne-09722856/" rel="noopener" target="_blank"]]&#8288;[[/a]]Brian Finnerty, the CMO of educational software company&nbsp;[[a href="https://www.d2l.com/" rel="noopener" target="_blank"]]D2L[[/a]].[[/p]]

[[p]]They look at Brian&#39;s long career in educational technology where he sees the learner as always taking the central role, especially in the age of AI. He explains how he manages their global marketing strategies, and offers insights into the ideal relationship between marketing and sales, as well as tips for anyone considering working in marketing.[[/p]]

[[p]]"Marketing is a great profession. It&#39;s plugged into the heartbeat of a company and its growth and its commercial viability.[[br /]]
---------[[/p]]

[[p]]The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on&nbsp;&#8288;&#8288;&#8288;&#8288;[[a href="https://www.youtube.com/channel/UCdWKV2YlzIxeVNDzvfbvSxg" target="_blank"]]YouTube[[/a]],&nbsp;[[a href="https://podcasts.apple.com/ie/podcast/ahead-of-the-game/id1502583392" target="_blank"]]Apple Podcasts[[/a]]&#8288;&#8288;&#8288;&#8288;,&nbsp;&#8288;&#8288;&#8288;&#8288;[[a href="https://open.spotify.com/show/6r6nCK6XALNOAiXvHoxyve" target="_blank"]]Spotify&#8288;&#8288;&#8288;&#8288;[[/a]], and&nbsp;&#8288;&#8288;&#8288;&#8288;all other podcast platforms.[[/p]]

[[p]]And if you enjoyed this episode please leave a review so others can find us![[/p]]

[[p]]If you have other feedback for or would like to be a guest on the show,&nbsp;[[a href="mailto:podcast@digetalmarketinginstitute.com?subject=Message%20from%20Podcast"]]email the podcast team[[/a]]![[/p]]

Digital Leadership - The Role of a Digital Leader - 001 SP5-08-558

sp5-10558-394vb

Managing a Digital Team - Challenges with Managing Hybrid and Remote Teams - 001 SP5-06-468

sp5-10468-44t9q

Digital Marketing Strategy for Business Performance - Role of the Project Manager - 001 SP5-10-701

sp5-10701-n4cro

Budgeting and Building an Effective Digital Team - Coaching and Mentoring Strategies - 001 SP5-07-519

sp5-10519-twkbz

What Does Today's CMO Really Do?

Related Free Video Lessons

Recomended For You